Marketing Specialist

Job Description:

Marketing Specialist

Description

Pay Range: $64,059 - $72,066 annual compensation

Job Posting Closing on: Tuesday, April 29, 2025

Workdays & Hours: Monday - Friday, 8 am - 5 pm; May occasionally include evenings, weekends, holidays, and inclement weather days.

Benefits for this position include: 11 Paid Holidays, Medical, Dental, Vision, Paid Time Off, Pension Plan, Professional Development Opportunities. Find Out More!

The City of Fort Worth is one of the fastest growing large cities in the U.S. Our employees serve the needs of nearly 1,000,000 residents, promoting our values of exceptional customer experience, mutual respect, embracing our diversity, continuous improvement, ethical behavior, and accountability.

A Marketing Specialist job is available with the City of Fort Worth Environmental Services Department. Environmental Services seeks to make Fort Worth the most livable city in Texas by providing services for solid waste, consumer health, and environmental quality. Under the supervision of the Communications Coordinator, the Marketing Specialist and team will oversee various aspects of communications and public relations for the entire department. The Marketing Specialist must be able to use computer software and technology to support communications and public outreach, which includes the development, implementation, and promotion of public education programs and/or services, and must possess excellent interpersonal skills to work with a diverse set of internal and external customers.

Minimum Qualifications:

• Bachelor’s degree from an accredited college or university with major course work in Business Administration, Public Relations, Journalism, Marketing, Communications, Public Administration or a related field.
• Two (2) years of public relations, journalism, marketing, communications or a closely related field.
• Valid Texas Driver’s License.

Preferred Qualifications:

• Understanding of effective communications and marketing for Environmental Services Department operations to include: solid waste services, consumer health, and environmental quality.
• Graphic Design experience.
• Demonstrated ability to work with cross-functional teams, utilizing excellent interpersonal and written/oral communication skills.
• Excellent leadership skills displaying empathy, effective organization, project management, and time management.
• Proficient in communications software to include: Microsoft Office Suite, Adobe Creative Suite, Loomly, GovDelivery, and OpenCities.
• Fluent in Spanish, written and/or oral.

The Marketing Specialist job responsibilities include:

• Assists in developing, monitoring, and evaluating the quality, responsiveness, efficiency, and effectiveness of assigned public education programs, services, methods, and procedures.
• Creates and maintains database for mailing and other distribution lists, as required, as well as maintains records, develops reports and related correspondence concerning new or ongoing programs and services.
• Develops, promotes and coordinates specific activities within a public education or community program, project or initiative, to include public outreach.
• Prepares, designs, and edits program marketing material, including press releases, newsletters, flyers, schedules of events, pamphlets and brochures, emails, and electronic publications; assists in managing media relations; oversees distribution of published material; and writes articles for publications.
• Oversees printing and distribution.
• Creates imaging for various education programs and/or events for use in digital and print collaterals, social media, and other publications, as needed. Uses design editing software, photo/video equipment, and other multimedia tools and/or software, as needed.
• Assists with the maintenance of department website content and web graphics, as needed.
• Ensures proper operation of computer software and equipment. Maintains digital assets library; maintains database of native art files and archived documents.
• Adheres to assigned work schedule as outlined in the Department and City attendance policies and procedures; ensures all behaviors comply with the City’s Personnel Rules and Regulations.

Working Conditions

Depending on assignment, positions in this class typically require touching, talking, hearing, seeing, grasping, standing, stooping, kneeling, crouching, reaching, walking, repetitive motions, climbing, balancing, pushing, pulling and lifting.

Physical Demands:

Medium work - Depending on assignment, positions in this class typically exert up to 50 pounds of force occasionally, up to 20 pounds of force frequently, and/or up to 20 pounds of force constantly having to move objects.

Conditions of Employment

The City of Fort Worth is proud to be an Equal Employment Opportunity employer. It is the policy and practice of the City to recruit, hire, train and promote a diverse workforce without regard to race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, parental status, military service, or another non-merit factor.

The City of Fort Worth is committed to full compliance with the Americans with Disabilities Act. Reasonable accommodations may be made to enable qualified individuals with disabilities to participate in the job application or interview process and to perform essential job functions.

Candidates who do not meet the Education requirement, may be considered if they have more relevant work experience than the position requires. Those selected for employment will be required to pass Pre-Employment checks depending on the position requirements. Those could include, but are not limited to: criminal background check, drug screen, education verification, etc. criminal convictions will be considered on a case-by-case basis. Employees are paid by direct deposit only.