Marketing Coordinator

Job Description:

Marketing Coordinator

Description

Job Title
Marketing Coordinator

Agency
Texas A&M Engineering Extension Service

Department
Institute for Law Enforcement & Protective Services Excellence

Proposed Minimum Salary
$25.22 hourly

Job Location
Bryan, Texas

Job Type
Temporary/Casual Staff (Fixed Term)

Job Description

The Marketing Coordinator serves on a team of marketing experts at the Law Enforcement & Protective Services Training Division located at the Texas A&M RELLIS Campus. Supports the division and law enforcement, forensics, explosives, emergency communications, security, and corrections program competencies through communication and marketing efforts. Responsible for designing, developing, producing, and proofing marketing project assignments, assisting with maintaining the division website, and assisting with division conferences/special events and maintaining marketing conference and event assets and associated materials. May receive input and guidance from peer Marketing Coordinators.

This position reports to the Curriculum, Certification, and Marketing Director.

Required Qualifications:

• Bachelor's degree from an accredited college or university or an equivalent combination of education and experience. (equivalency: will consider an Associate’s degree with five years of experience in communications and/or marketing or a High School Diploma/GED with seven years of experience in communications, marketing and/or events)
  
• Three years of experience in multimedia/graphics design, digital marketing or marketing & communications .
  

Required Licenses/Certifications:

• Must have a valid motor vehicle operator’s license or ability to obtain within 30 days of employment.
  

Preferred Qualifications:

• Three years of experience in multimedia/graphics design and publications.
  
• One year of experience working with, and adhering to, a brand/style guide while displaying creativity and visual communication principles.
  
• One year of demonstrated experience with graphic design software, such as Adobe Creative Suite (Photoshop, Lightroom, Illustrator, InDesign, Premiere Pro), or Canva.
  
• One year of experience with 508 accessibility requirements for electronic documents and web-based/html content.
  

Physical Requirements:

• Ability to maintain physical conditioning to perform job functions consistent with setting up and coordinating meetings and development sessions when needed.
  
• Ability to communicate orally and in writing with others using a telephone, video conferencing, and/or computer keyboard.
  
• Ability to maintain physical conditioning to perform job functions consistent with transporting and setting up conference booths.
  

Knowledge, Skills, and Abilities:

• Highly developed written and oral communication skills.
  
• Ability to provide exceptional customer service and positively and professionally interact with clients , industry professionals, and other personnel.
  
• Ability to plan, prepare, and manage marketing projects.
  
• Ability to multitask and work cooperatively with others.
  
• Ability to stay current with brand/style guide(s) and emerging cultural, style, and design trends.
  
• Ability to work in office and design software programs Microsoft Office, Adobe Acrobat Professional, and Adobe Creative Cloud Suite.
  
• Knowledge of marketing automation platforms.
  

Equipment:

• Standard office equipment: computer, keyboard, mouse, multi-functional printer, telephone, fax, copier, scanner, webcam.
  
• Frequent and extended use of standard office equipment to design/develop marketing/media materials.
  

Notifications:

• This position is security sensitive.
  
• This position may require work beyond normal office hours and/or work on weekends.
  
• This position requires compliance with state and federal laws/codes and Texas A&M University System/TEEX regulations and procedures.
  
• All tasks and job responsibilities must be performed safely without injury to self or others in compliance with System and Agency safety requirements.
  
• Ability to travel independently to other and/or remote locations by driving a personal or TEEX vehicle and/or flying on commercial airlines.
  
• This is a wage position established to accommodate a temporary organizational need. As such, TEEX does not guarantee any set number of hours or length of employment in this role.
  

Essential Duties, Tasks, and Percentages :

Marketing Projects - 60%

• Writes, edits, designs, produces, and proofs brochures, invitations, advertisements, flyers, newsletters, and other deliverables.
  
• Prepares documents for professional printing or publication through other means as specified by the marketing leadership.
  
• Executes existing graphic templates and ideas according to customer needs across a variety of output formats for use within larger publications or website(s).
  
• Creates and distributes division and program newsletters to subscribers through TEEX marketing automation platforms .
  
• Designs new graphic communications pieces and communications systems, including but not limited to: print materials, advertising campaigns, digital communications, large format
  
• Edits and formats images, graphics, videos, and other media elements as specified by the marketing leadership.
  
• Formats and edits deliverables according to brand/style guide specifications .
  
• Tags, catalogs, and files photographs, video footage, and design publications as specified by the marketing leadership.
  
• Remediates electronic documents for 508 accessibility.
  
• Captures photographs and/or video footage of special events and classes as requested.
  
• Supports collection of customer survey data, training demographics, communication effectiveness, and data analysis trends using TEEX marketing automation platforms , surveys, and other resources.
  
• Promotes collaboration, partnerships, and relationships among the design team.
  
• Assists in the development and implementation of the division communications plan.
  
• Organizes, leads, and facilitates development and marketing meetings as necessary.
  
• Represents the division on committees and working groups related to marketing activities as assigned.
  

Division Website - 25%

• Writes website content and ensures all content, graphics, resources, and other applicable items are relevant and appropriate and within brand guide and style guide parameters.
  
• Collaborates with program and curriculum leadership on implementing changes and enhancements to the website while staying within brand guide and style guide parameters.
  
• Remediates electronic documents and all web-based/html content for 508 accessibility.
  
• Reports on data analytics associated with all the division's webpages.
  

Conferences & Program/Special Events - 15%

• Assists with conference and program/special event preparations for the division , such as graduations, industry conferences, TEEX career events, and/or division-related marketing activities and social events.
  
• Ensures all materials and equipment are complete, correct, and functional prior to packing out/shipping as well as properly accounted for when the pack out/shipment returns.
  
• Assists with the proper inventory of marketing giveaway, swag, and literature.
  
• Travels to conferences and special events when requested.
  

Other Duties:

• Performs additional work duties as assigned.
  

All positions are security-sensitive. Applicants are subject to a criminal history investigation, and employment is contingent upon the institution’s verification of credentials and/or other information required by the institution’s procedures, including the completion of the criminal history check.

Equal Opportunity/Affirmative Action/Veterans/Disability Employer.